Each job is special to us and it requires elaborate effort. Our favorite thing is to enjoy our work, be proud of the end result, and put some smiles on faces.
The best part of our job is that we can work on projects we'd sincerely wish to be a part, viewer, or reader of.
 
 
Miller Music Factory 2012
Showhow
The Beginning
A great supporter of particularly electronic music in Turkey, Miller has been holding a complete music contest that offers young musicians stage experience for many years: Miller Music Factory. Showhow organized the contest in 2012. We aimed to tell you the Miller Music Factory journey of young music enthusiasts step by step and in great detail.
What happened?
First, the auditions! Following an application period that ended on February 10, 2012, entries were culled and the surviving 150 songs were put to public vote. Miller Music Factory is known to be one of the most credible music events in Turkey; renowned members of the music industry set out for a long listening session to pick the finalists. The finalists were determined on 1st of March, and workshops took off at SAE Institute where the finalists received training on many fields ranging from music promotion to production. They got the chance to perform on a professional stage at the grand finale on March 10.
How did we do it?
We followed the whole process with a 20-person team. After completing editorial work like interview scripts and the presenter announcements, we turned each performance into individual contents. Then the breathtaking award ceremony sealed a memorable night.
The Happy Ending
The films, performances, judge interviews, award ceremony videos and informative contestant content created for Miller Music Factory 2012 was shared on social media. Miller Music Factory's winning band Sapan took the stage at Efes Pilsen One Love Festival. We also filmed Sapan's said performance.